Europe-PH News

The ongoing negotiations for a European Union–Philippines Free Trade Agreement (EU–PH FTA) have not only garnered significant media coverage in Europe but have also sparked increased interest among European companies to invest in the Philippines and position the country as their hub for Asean.

Upon the initiative of Alfred Reiterer of the Foreign Investors Advisory Group, RepsMate Software SRL and the European Chamber of Commerce of the Philippines (ECCP) have officially entered into a corporate partnership agreement. The agreement was marked by a formal signing ceremony held at the residence of the Romanian Ambassador Răduţa Dana Matache.

In her welcome message, the Ambassador — who studied at the Faculty of Electronics and Telecommunications in Bucharest — underscored the importance of digital transformation and expressed her hope for increased investments in the future.

The signing ceremony was witnessed by European Union Ambassador Massimo Santoro, who highlighted the significance of the partnership and the opportunities it presents for strengthening economic and business relations for the benefit of both the European Union and the Philippines. 

“We do not aim to replace humans in the customer service industry with AI; rather, our goal is to enhance their performance through AI support. We believe in the Philippines as a global leader in the BPO industry, and we aim to contribute by bringing advanced technology to help upskill the workforce and protect jobs,” said Alin Rosca. 

He also committed to implementing a Corporate Social Responsibility program within the next six months to provide financial support to deserving Filipinos.

The event concluded with a clear message from Albert Perez saying, “The ECCP is here to support both the private sector and the government. Let us work together.”